
east2west publishing
publishing stories
that create influence
EAST2WEST Publishing helps entrepreneurs, educators, speakers, coaches and industry experts transform knowledge into professionally published books that build authority, credibility and global visibility.
We build influential author brands.
We don't simply publish books.
meet the founder

tracy tully
Critical Communication StrategistÂ
Author & Publisher
Founder of EAST2WEST Publishing, Tracy Tully has spent more than 40 years empowering people to find their voice, share their knowledge, and create lasting impact.
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A former school principal, communication strategist, and author, she now partners with entrepreneurs, educators, speakers, coaches, and change-makers to transform their expertise into professionally published books that build authority, open doors, and leave a legacy.
We Don’t Just Publish Books
We Build Author Brands.
Anyone can upload a manuscript but a very few know how to build a book that positions you as an authority, opens doors, creates
opportunities and elevates your professional profile.
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That’s where EAST2WEST Publishing is different. We combine strategic publishing, professional branding, market positioning, visibility systems, amazon optimisation, author authority developmento create books that work for your business, not just sit on a shelf.
Speakers & Coaches
Turn your expertise into a high-authority book that builds trust before you even step on stage.
Entrepreneurs & Business Owners
Create a business card on steroids - a professionally published book that positions you as the
expert.
Educators & Professionals
Share your knowledge, frameworks and experience with the world while building credibility
in your industry.
Thought Leaders & Change-Makers
Take your message global with strategic publishing designed to amplify your influence.
First-Time Authors
You don’t need to know the publishing process. That’s our job.
who we help
Books change lives. But first, they change visibility.
Your experiences, expertise, lessons and ideas deserve to be documented, shared and remembered.
At EAST2WEST Publishing, we believe powerful stories create meaningful impact, across
industries, communities and generations.